TCTravConnect
Founding 100 · Limited Beta

The Offline Purchase Black Box? We Turned It Into Your Insight Box.

Right now, somewhere in the world, someone just picked up your product, stared at it for 8 seconds, put it back, and grabbed a competitor. You'll never know — unless you're one of the first 100 brands on TravConnect.

First 100 brands · Tier-1 pricing · Won't return after launch

Why RavenL built this

POS tells you what sold. CCTV counts who walked by. We read why people chose — or didn't.

A traveler stops at a duty-free shelf, picks up six perfume bottles in five minutes, puts them all back, and walks out empty-handed. What did she compare? What made her give up? Nowhere — that data didn't exist.

POS only knows what sold. CCTV only counts who passed. Store associates spend 2–3 hours a day re-explaining the same products instead of curating. 73%+ of shoppers abandon because the info they need isn't on the shelf — in food, liquor, and cosmetics alone, roughly ₩38.7B is left on the floor every year.

TravPick captures those five minutes. One shelf photo becomes a recommendation, the recommendation becomes behavior data, and TravConnect feeds it back to brands, retailers, and duty-free operators as the answer to a question no one else can answer: why didn't they buy? At MWC 2025 Barcelona we drew 1,500+ users into a 1m² booth. A Seongsu pop-up logged 1,300 downloads in 10 hours on a ₩400K budget. 120 brands signed pre-contracts. 175 countries, 30 languages — before we ever launched the public app.

What shoppers compared and why they walked away at the shelf — that data doesn't exist anywhere on the internet.

— RavenL · TravPick × TravConnect team

What's Happening in Stores Right Now — Without You Knowing

A shopper in Tokyo compared your snack to 3 others — and chose someone else. You'll never know.

See exactly which products were considered, how long, and what won — by store, city, and country

Your product sits on 10,000 shelves worldwide. You have zero data on what happens at each one.

Global coverage map showing real-time scan activity across every market you're in

You spend millions on trade marketing. You can't measure a single offline conversion.

Full purchase funnel: Scanned → Considered → Purchased. Finally, offline attribution that works.

Two Products, One Ecosystem

TravPick captures consumer behavior in real time. TravConnect turns it into actionable intelligence for your brand.

Consumer App

TravPick

Millions of shoppers use TravPick to scan products on store shelves. AI instantly recognizes items, shows details, comparisons, and personalized recommendations.

  • AI product recognition
  • In-store scan & compare
  • Cashback & coupon redemption
  • Global retail coverage
Real-time data flow
Brand Platform

TravConnect

Your command center for offline retail intelligence. See what consumers do at the shelf, run targeted campaigns, and measure results — all in one dashboard.

  • Purchase decision analytics
  • Targeted in-store promotions
  • Competitor intelligence
  • Global market coverage

Powered by TravPick

TravPick is a smart shopping assistant used by millions. When shoppers scan products on store shelves, your brand gets the data — and the chance to engage.

Shelf Scan + Promotion
Shelf Scan + Promotion
AI Product Detection
AI Product Detection
Product Intelligence
Product Intelligence
Location & Feed
Location & Feed
1

Shopper Scans

Customer points TravPick camera at the shelf. AI recognizes products instantly.

2

Brand Matches

Your campaign is matched to the product. Promotion appears with a tap.

3

Data Flows to You

Scan location, consideration time, competitor comparisons — all in your dashboard.

TravConnectTurn Every Shelf Into a Data Point

Whether you sell K-Food, K-Beauty, or health products — TravConnect goes beyond scans to reveal your customers' decisions.

Purchase Decision Intelligence
Know why they bought — or why they didn't. See consideration time, competitor comparisons, and purchase conversion by product, store, and region.
Why they chose competitors
Global Shelf Coverage
Track your product performance from Seoul to New York to Bangkok. See which markets are growing, which are stalling, and where competitors are winning.
Real-time global map
Talk to In-Store Shoppers
The customer is holding your product right now. Send them a promotion, a coupon, a message — at the exact moment of decision. That's a channel no one else has.
Real-time in-store reach
Offline-to-Online Funnel
Scanned → Considered → Purchased → Repeat. Track the full offline journey with the same precision you expect from digital. No more guessing.
Full funnel visibility
Competitive Blind Spot Removal
See which competitor products your target customers considered instead. By category, by store, by country. Intelligence your competitors don't have.
Competitor insights
Cashback That Converts
Offer instant cashback to shoppers who purchase. Receipt photo verification ensures real transactions. Turn consideration into conversion — measurably.
Verified purchase only

This Is What You're Missing

Real data from real stores. Every scan is a signal. Every signal is an opportunity.

TravConnect Dashboard
Product Scans
48,320+32%
Promo Engagements
3,140+28%
Purchase Rate
26.6%+4.2%
Markets Active
12+3
Daily Product Interest & Conversions
Product ScansPurchases
Global Coverage — Live
Seoul
Tokyo
New York
Bangkok
Singapore
Berlin
Sydney
Purchase Decision Funnel
Scanned48,320 (100%)
Considered (>3s)31,408 (65%)
Purchased12,845 (26.6%)
Chose Competitor18,563 (38.4%)
Why They Didn't Buy
34%Chose lower price alternative
28%Unfamiliar brand / no info available
19%Packaging language barrier
12%No promotion or incentive
7%Other
Product Scan Intelligence
ProductScansPurchase RateTop CompetitorTop Market
Bu***r Wa**le Co**ies12,84032%Lo**us Bi**offKR
LAN***LY Lan**e d...9,21028%Yo**i Na**tteJP
I*K Chee**cake7,65041%Ch***s Fa**oryUS
SEL** Pro**in B*r6,92022%Cl** Ba*KR
Mr.B**e W**P Ch**s5,38018%Pr***lesTW

From Blind Spot to Insight in 4 Steps

1

Register Products

Upload your product catalog. We match it to shelf scans across our retail network.

2

Activate Campaigns

Create in-store promotions, coupons, and cashback offers that reach shoppers at the moment of decision.

3

Shoppers Engage

When consumers scan products in-store via TravPick, your brand data, promotions, and insights flow in real time.

4

Decode & Optimize

See the full picture: who scanned, who bought, who didn't, and why. Optimize by market, product, and message.

Founding-100 · Beta Brand Stories

Six brands that stopped guessing.

Real numbers from beta partners. Names anonymized at request — full case decks under NDA on the demo call.

🍘

K-Snack · Seoul HQ

Brand A

A 4-product portfolio in 12 countries. Zero shelf-level visibility.

Found Bangkok was sending 41% of considerations to a competitor — repriced in 11 days.

41%

Switch rate uncovered

11 days

Insight → action

+22%

BKK purchase rate (60d)

🪞

K-Beauty · Founder-led

Brand B

Sheet masks on shelves in 14 countries. Localization spend by gut.

Tokyo shoppers held the product 6.2s vs 2.1s in Seoul — reallocated localization, doubled JP conversion.

2.0×

JP purchase rate

6.2s

Avg consideration TYO

+18%

Repeat scan in 30d

💊

Health · Mid-market

Brand C

$300K of US shelf-talkers. Couldn't tell which markets needed them.

Mapped "unfamiliar brand" rejection to 3 cities; targeted only those — cut spend 58%, lifted purchase rate.

−58%

Wasted shelf-talker spend

+14%

Targeted-city purchase

3 cities

Identified & treated

🥨

Multi-brand snack house

Brand D

Each launch felt like a coin flip — no store-level conversion read.

Used scan-to-consider data to forecast first-week sell-through within 12% — became the new launch gate.

±12%

Forecast accuracy band

8 launches

Validated with model

$0

Wasted on bad SKUs

💄

Cosmetics · DTC → retail

Brand E

Online dashboards were elite. Offline was a black hole.

Stitched online + offline funnels in TravConnect; offline scans drove 31% of online searches.

31%

Offline → online lift

1 funnel

Across both channels

+9pt

Repeat purchase

🏬

Retailer · Global chain

Retailer F

Brand teams pitched on stories. Slot negotiations dragged.

Used scan-to-purchase to renegotiate end-cap allocation; protected 14% of quarterly slot revenue.

14%

Slot revenue protected

Q−1

Faster contract cycle

1 SOR

Source of record

Want your brand on this list? Founding-100 spots are filling.

What changes when the shelf isn't a black box anymore

Four shifts our beta brands describe — in their own words.

Before TravConnect
With Founding-100 access
Trade marketing by gut
By scan-to-purchase data
Quarterly post-mortems
Real-time market feedback
Competitor blind spots
Switch-rate by store, by SKU
“Why didn't it sell?”
“Here's exactly why — fix it Tuesday.”

The Numbers Behind the Insight

From brands that stopped guessing and started knowing.

50K+

Monthly In-Store Scans

real offline touchpoints

26.6%

Avg Purchase Rate

from scan to purchase

30+

Countries Covered

Seoul to New York

38%

Competitor Switch Rate

now visible for the first time

Built for Brands That Sell on Shelves

Food
K-Food & Snack Brands
A tourist in Myeongdong just compared your seaweed snack to 2 others. Know which one won — and send the loser a coupon for next time.
Beauty
K-Beauty & Cosmetics
Your sheet mask is on shelves in 14 countries. See which markets convert and which ones need localized messaging to close the gap.
Health
Health & Supplements
Health-conscious shoppers research before they buy. Give them the product info they need — in their language, at the shelf.
Retail
Retailers & Distributors
Know which brands drive foot traffic. Use scan-to-purchase data to negotiate better shelf placement and optimize inventory.
Founding 100 · Limited

The Founding 100 get it before everyone else — at a price that won't return.

Pricing rises in tiers of 100. After the first 100 brands, this rate is gone.

Founding-100 spots taken37 / 100
Active now

Tier 1 — First 100

$0for the first 12 months
  • Full TravConnect dashboard
  • Up to 50 SKUs tracked
  • Up to 5 markets
  • Quarterly co-build session with the founders
  • Listed on our Founding-100 partner page (optional)
Opens when Tier 1 closes

Tier 2 — Next 100

$890/ month
  • Full TravConnect dashboard
  • Up to 50 SKUs tracked
  • Up to 5 markets
  • Standard onboarding
Q3 onward

Public Launch

From $1,800/ month · public list price
  • Same platform
  • Standard contract
  • Founding-100 terms not available

What we don't hide:

  • Retailer integrations vary by country — we'll show you exactly which we cover before you sign.
  • Cashback payouts to shoppers are pass-through. Your funds, our rails. No hidden margin.
  • If we can't show you a real shelf scan in your market within 30 days, you walk free.

This Tier-1 price won't be offered again. Once 100 spots close, public pricing applies.

Reserve my Founding-100 spot

Reserve your Founding-100 spot

Tell us where you sell. We'll come back within 24h with a custom demo and confirm whether a Tier-1 spot is still open for your category.

This Tier-1 price won't return after the first 100 brands.